Veyra Weekly – Vol. 19
This week, Veyra Weekly travels from handcrafted tradition to futuristic design — spotlighting Tone Deaf Studios and Yugen Paris, two brands that reimagine craft, texture, and silhouette in entirely different languages.
One tells its story through slow-made heritage and natural dyes, the other through precision paneling and engineered form.
Tone Deaf Studios – Red Hand Block Printed Unisex Jacket
Tone Deaf Studios’ Red Hand Block Printed Unisex Jacket is a wearable piece of craftsmanship — a 30-day creation shaped by the hands of master artisans in Sindh, where each 6-inch segment is hand block-printed using carved wooden blocks and natural dyes from fruits and vegetables.
Produced in collaboration with the legendary Ajarkh workshop, the result is an expressive pattern that feels alive with texture and story. Its relaxed silhouette and vivid red tone balance everyday wear with cultural legacy — a garment that connects streetwear sensibility with centuries-old artistry.
Available Now: tonedeaf-studios.com
Brand: Tone Deaf Studios
Why We Like It: A perfect bridge between tradition and modernity — artisanal slow fashion reinterpreted for the underground.
Instagram: @tonedeaf__studios
Yugen Paris – Harmony II Collection
Yugen Paris’ Harmony II Collection embraces balance — pairing structured modernity with flowing silhouette. The two-piece set, a bomber jacket and pleated wide-leg trousers, shares a unified language of charcoal, treated denim/leather and white contrast piping that curves organically across each panel.
The bomber jacket draws from classic Harrington design — ribbed cuffs, cropped fit, and metallic zipper charm — but the paneling turns it into something far more sculptural, with sweeping white lines forming wing-like geometry across the front and back.
The trousers echo this energy with exaggerated volume and contour seams that follow the body’s motion. Together, they create a futuristic, almost armored elegance — a design that feels cinematic yet grounded in streetwear roots.
Available Now: yugenparis.com
Brand: Yugen Paris
Why We Like It: Precision construction meets poetic symmetry — tailoring built for the next era of streetwear.
Instagram: @yugenparis
Discover More
Read previous Veyra Weekly highlights:
Veyra Weekly – Vol. 18: veyraapp.com/blog/veyra-weekly-vol-18
Veyra Weekly – Vol. 17: veyraapp.com/blog/veyra-weekly-vol-17
Stay Tuned
New underground brands drop every Sunday.
Follow @veyra.app for more weekly discoveries.