Veyra Weekly – Vol. 18
This week we highlight two Canadian brands — LaFrance and Asprovski — both redefining classic silhouettes through structure, utility, and craftsmanship.
LaFrance – Double Pleated Denim
LaFrance’s Double Pleated Denim distills timeless tailoring into a statement silhouette. Handmade in 100% cotton denim, the pants feature double pleats, rear darts, and double topstitching for precise structure. The fit is ultra-baggy with a rounded leg, anchored by a Riri M4 fly zipper — a rare hardware touch that nods to bespoke craftsmanship.
It’s denim made for motion — structured, oversized, but refined. Each pleat adds dimension without excess, balancing workwear heritage with runway-level proportioning.
Available Now: llafrance.com
Brand: LaFrance
Why We Like It: Tailored denim at its cleanest — crafted for volume, precision, and quiet power.
Instagram: @llafrance



Asprovski – Technician’s Reversible Lightweight Jacket
Asprovski’s Technician’s Reversible Lightweight Jacket is built on versatility. A layering piece with purpose — quilted cotton on one side, smooth flannel on the other, fully reversible with magnetic chest pockets, tonal embroidery, and snap plackets on both sides.
Lightly padded and cropped, it’s made to move between function and form, from workwear to refined street uniform. Every stitch feels considered — not decorative, but intentional.
Available Now: asprovski.com
Brand: Asprovski
Why We Like It: A reversible uniform for all seasons — utility turned effortless.
Instagram: @asprovski.co



Stay Tuned
New brands drop every Sunday.
Follow @veyra.app for more underground fashion.